Alkmaar Cheese Porters
Amsterdam Bike Tour
Canal Boat
City Cycling
Delft Market Square
Dinner setup Maritime Museum
Hotel L'Europe Room
Hotel de L'Europe Exterior
Party at the Maritime Museum
Restaurant Chateau Neercanne - Maastricht
Restaurant De Kas Dinner

The staff and management at ITBholland form a team of 16 committed professionals with many years of knowledge and experience. The company focuses on long term and strategic relationships with both buyers and suppliers. ITBholland specialises in the following travel segments: corporate meetings, incentives, congress related services, healthcare groups, pharmaceutical meetings, special interest tours and is well connected with many local supplies, ensuring carefully negotiated rates, with the client in mind at all times. Based in Amsterdam, ITBholland has a distinguished and reliable reputation for creative, motivational incentive and conference programmes throughout the Netherlands.

Arena Boulevard 61-75
1101 DL Amsterdam
Tel:+ 31 20 305 1350

Mr Jaap Snijders - Director

DMC Location


Company   -   ITBholland

Since its foundation in 1980, ITBholland has achieved a distinguished and reliable reputation for creative and motivational incentive and conference programmes throughout Holland.

The company is owned and run by Rene Buyink and his team of like minded professionals. ITBholland is a member of the Dutch Travel Association ensuring you of both bonded reliability and credibility.

Amsterdam is a surprising city full of art, history and culture. ITBholland is involved in all the major exhibitions, in the past these have included the works and life of Rembrandt and major horticultural exhibitions such as Floriade. ITBholland will hold tickets and hotel allocations for most of these major exhibitions. Many new and fascinating exhibitions are planned for the future.

ITBholland also has immense experience in organising unusual excursions and theme parties, including:

Besides Amsterdam, Holland has so much to offer, including the Royal residences in the Hague, the modern and architecturale city of Rotterdam, the lively historic city of Maastricht and the scenic surrounding of the Rhine Valley and the castles near Arnhem.

ITBholland has an eye for style and perfection, but above all they protect your reputation. Let us be the planner for your next meeting or event.




Holland has much to recommend it as both a conference and incentive destination. Ease of access from most UK airports, high quality hotel accommodation, friendly locals with English as a second language, and a picturesque landscape full of history, dotted with castles, canals, windmills and lakes.

Amsterdam is a historic city, with an impressive collection of over forty museums and a choice of opera, ballet and classical music. It is also one of Europe's most lively venues with a wide range of restaurants, cafes and bars to suit all tastes and budgets.

Nightlife in Amsterdam can be found in three centres; the Rembrandtplein and Thorbeckeplein (two adjacent squares full of night-clubs, cabarets, bars and cafes) and finally there is the Leidseplein, the youngest area with a selection of discos, cafes and bars.


DMC Programme Ideas

Day 1

Arrival at Schipol airport and transfer to hotel with orientation tour of the City. Welcome Cocktail party at Madame Tussauds.

Enjoy a real Dutch dinner at the authentic 17th century Five Flies. After dinner why not try one of the many superb pubs or bars in Amsterdam, or perhaps stroll through the exciting City before returning independently to your hotel.

Day 2

Breakfast at hotel. Depart Amsterdam for a drive across farmland, to the fishing village of Volendam; reowned for its local colour and folk costumes. Continue to the quaint harbour of Marken, stop at a Dutch cheese farm to taste home made products before returning to Amsterdam.

Stop at local restaurant for lunch on return. Afternoon at leisure.

Transfer to the Boom Chicago Dinner Show by canal boat with wine and cheese served on board. Dinner will be served before the show starts. After the show you are free to visit the largest casino on the first floor before returning to the hotel.

Day 3

Breakfast at hotel. Morning at leisure.

Afternoon tour of old and new Amsterdam. See historical land marks such as the Royal Palace, the Munt Tower, the Skinny Bridge and the Portuguese Synagogue.

Visit the Rijkmuseum with its outstanding masterpieces and a stop at one of Amsterdam's diamond polishing factories.

Galleon evening on board 'De Eenhoorn' (The Unicorn), an old Dutch galleon as it sails the seven seas. A memorable and fun night for all.

Day 4

Breakfast at hotel. Transfer to the airport via the windmill area at Zaanse Schans, this is everyones idea of how Holland should be but alas this is no longer the case.


Suggested Sightseeing

Amsterdam City Tour

A most extensive drive by coach through the centre and modern suburbs of Amsterdam. Visiting a diamond factory and to the Rijksmuseum. On Sunday morning the Rijksmuseum is replaced by a canal cruise.

Panorama Tour

Extensive trip through the old and new parts of Amsterdam, passing the Royal Palace, Rembrandt's House, Portuguese Synagogue, Munt Tower etc. Along numerous canals to the newer parts of this magnificent city, plus visit to a diamond workshop.

Volendam and Marken

This tour leads through the north Holland countryside to some of the old fishing villages along the former Zuiderzee. First we visit Marken and then to Volendam, where inhabitants still wear the traditional costumes. On the way back to Amsterdam we will visit a cheese farm.

Alkmaar Cheese Market and Windmills

Drive through to Alkmaar, the scene of the picturesque cheese market, where you watch the centuries old tradition of cheese making. From Alkamaar we return to Amsterdam via the windmill area The Zaanse Schans.

The Hague and Delft

From Amsterdam we drive directly to Delft, visiting one of the "Delft Blue" potteries. We continue to the Hague, the Royal Dutch Residence and the seat of the Dutch Government. After passing the Houses of Parliament, the Royal Palaces and the Peace Palace, where the International Court of Justice is seated, we also visit the miniature village of Madurodam.


Theme Party Ideas For Incentives

he Party Company

This company are best known for Breugelhuys evenings, a choice of theme evenings that include 'De Eenhoorn' (The Unicorn), an old Dutch Galleon as it sails the seven seas. The party company can also supply a number of theme evenings both in their premises or in hotels or private buildings. Capacity: 180 persons max.

Madame Tussauds

Madame Tussauds tells the story from the 17th century to the present day. The style is more a la 'Disney' than the original Madame Tussaud's in London, making it an unusual venue for a fun cocktail reception (150 persons) and/or buffet (up to 90/100 persons, or dinner up to 60 persons) in a combination of the Dutch Room, TV Studio and Dome.

Breugel House

The "Night of Breugel" is a wonderful experience for groups of up to 25 guests. Welcome by troubadour, buffets, hering vendor 'selling' his herring, strolling magician and a baker baking bread. Hundreds of candles illuminate the hall and make you feel as if you are in former times. Capacity: 25 to 300 persons max.

Beurs Van Berlage

Former Commodity and Stock Exchange of Amsterdam designed by world famous Dutch architect Berlage. It is a lively centre which now functions for parties. Capacity: 1000 persons max.

Chateau Marquette

A beautifully restored castle from the 3rd century. Situated beyond the dunes, in Holland's magnificent countryside. Capacity: 80 persons max.

Concert Hall Amsterdam

The concert hall is 1000 years old and is a exquisite location for theme parties. A musical performance can be arranged. Capacity: 2000 persons max.


Convention Centres

Rai Congress Centre

Seating Capacity between: 500 - 1,500.
Smaller rooms for meetings of up to 240 delegates.

Most of the suggested hotels can be used for conferences. Please contact us if you need any specific details.


A Few Extra Touches


Welcome Gifts


Specialist Groups

Hello guest - click here to log in